4 Steps for Perfectly Branding Your Business

Written By: Krystine Therriault Posted: 7 days ago
Here are 4 tips for branding your business for success, so you can continue to do what you do best.


Tiрѕ fоr a Successful Trаdе Show Bооth

Written By: Nicole Stewart Posted: 22 days ago
Since timе iѕ оftеn of thе еѕѕеnсе when ѕеtting uр fоr a trаdе ѕhоw exhibition, lеаrning some еffесtivе ѕhоrtсutѕ саn tаkе minutes оff the clock put money bасk intо the соmраnу wаllеt.


SEO Doesn't Have to be Slimy

Written By: Krystine Therriault Posted: a month ago
It's time to clear up some misconceptions about search engine optimization (SEO).


3 Ways to Measure How Marketing Can Increase Your Revenue

Written By: Krystine Therriault Posted: 2 months ago
Marketing is a valuable business investment when it is done right. Good marketing will lead to real and measurable change, including a return on your investment if all goes well.


The Power of Online Reviews

Written By: Brittany Hubler Posted: 3 months ago
How online reviews drive business.


  • 2017 May

  • How to Be More Active on Social Media
  • 2017 April

  • Dafne Speaks at the NEXTstep Summit 2017 for Business Growth
  • Local SEO Tips for Trades Contractors
  • Beginner’s Guide to Storytelling for Business
  • 2017 March

  • 6 Twitter Marketing Secrets for Trades Contractors
  • 5 Simple Ways for Contractors to Generate More Leads
  • 2017 February

  • Going 'Live' on Social Media
  • Top 3 Places People Learn About Your Business Online
  • 2017 January

  • 5 Tips for Sending Better Emails
  • A Modern Approach to Marketing your Trade Business
  • Social Media Tune-Up for Your Service-Oriented Small Business
  • Importing Email from GoDaddy to Gmail
  • Top Marketing Trends to Follow in 2017
  • Resolutions To Reality for Executing
  • 2016 December

  • 4 Ways for Mechanical and Industrial Contractors to Grow Their Online Marketing
  • 4 Statistics to Make You Rethink Your Industrial Marketing Strategy
  • 3 Essential Content Marketing Tips for Manufacturers
  • I Have Always Lived My Life By Making Lists. Each Day I Work Through These Lists, And That Sequence Of Calls Moves Me Forward – Richard Branson
  • 2016 November

  • If Everyone Is Thinking Alike, Then Somebody Isn’t Thinking – Gen. George Patton
  • The Key Is Not To Prioritize What's On Your Schedule, But To Schedule Your Priorities – Stephen Covey
  • B2B Marketing: How to Utilize Facebook to Your Full Advantage
  • As Every Divided Kingdom Falls, So Every Mind Divided Between Many Studies Confounds And Saps Itself - Leonardo Da Vinci
  • LinkedIn Marketing: What Manufacturers Need to Know
  • Until We Can Manage Time, We Can Manage Nothing Else – Peter Drucker
  • Trade Contractor Marketing Trends
  • 2016 October

  • Productivity Is Being Able To Do Things That You Were Never Able To Do Before – Franz Kafka
  • Video Marketing on Pinterest
  • Never Mistake Motion For Action – Ernest Hemingway
  • How Do I Know if My Website SEO is Google Approved
  • Boost Social Media Engagement with a Custom URL
  • Understanding Your Employee’s Perspective Can Go A Long Way Towards Increasing Productivity And Happiness – Kathryn Minshew
  • Do You Know If Your Website Passes Google's Mobile Test
  • Snapchat vs. Instagram Stories: What is best for your business?
  • Why Do Anything Unless It's Going To Be Great - Peter Block
  • How Do You Get Your Website From Nowhere To Noticed
  • Facebook Design Changes: What Do Marketers Need to Know?
  • Being Rich Is Having Money, Being Wealthy Is Having Time - Margaret Bonnano
  • 2016 September

  • BIO-Key Unveils Trio of Fingerprint Scanners
  • Should you be worried about the Instagram Algorithm?
  • Efficiency Is Doing Better What Is Already Being Done - Peter Drucker
  • Apple Announces its Latest Operating System, macOS Sierra
  • Is Your Twitter Strategy Effective?
  • When We Truly Need To Do Is Often What We Most Feel Like Avoiding – David Allen
  • Aruba Introduces New Software-Based Networking Platform
  • Is it important to have a branded email?
  • How to Reach your Existing Customers with Social Ads
  • You Cannot Mandate Productivity - Steve Jobs
  • Google Axes Hangouts On Air
  • As Every Divided Kingdom Falls - Leonardo Da Vinci
  • How do you create trust in 7 seconds or less on your homepage?
  • How to Use Video to Promote your Blog Posts
  • To Think is Easy To Act Is Hard - Johann Wolfgang Von Goethe
  • Google's Latest Algorithm to Penalize Intrusive Pop-Ups
  • 2016 August

  • 7 Tips You Need To Know Before Setting Up Your Website
  • 4 Tips to Humanizing your Brand Online
  • Increase your Blog's Search Engine Rankings
  • All About the New Instagram Business Profile
  • Facebook Ad Changes: What Marketers Need to Know
  • Optimizing your Personal LinkedIn
  • 2016 July

  • The Power Of Customer Trust In Brand Marketing
  • What Facebook's Algorithm Means for Brands
  • Why Online Reviews Matter & How to Monitor Yours
  • How to Successfully Solicit User Generated Content
  • 2016 June

  • How to Use Facebook to Reach a Local Audience
  • 4 Secrets to Increasing your Facebook Engagement
  • 4 Tips to Improve your Pinterest Exposure
  • 3 Steps For Improving your Customer Service Through Social Media
  • 2016 May

  • Top 5 Ways to Use Google+ To Grow Your Business
  • 2016 April

  • How to Maximize Your Crowdsourced Design Competition
  • Getting Traction with Email Marketing
  • 2016 February

  • Free trial of SpartanOne marketing software for REAP Members
  • 2016 January

  • Sexy Vs Smart - What kind of website turns visitors into clients
  • 2015 September

  • Spartan Spark Presenting "How To Win Innovation Grants" at Innovate Calgary
  • 2015 May

  • 5 Smart Ways to Leverage LinkedIn to Grow Your Business
  • 2015 April

  • Startups! Did you know you can get $150 per month from Azure for the next 3 years?
  • 2015 March

  • 3 Tips for your Web Strategy that I learned from an article about the real Don Draper from Mad Men:
  • 2015 February

  • Google - "Non-mobile friendly sites will be impacted by poor search visibility."
  • 2014 December

  • Arlene Dickinson's Party
  • 2014 August

  • Pictures from Boom! Beer! Business! Calgary Networking
  • 2014 June

  • Marketing for Landscapers Seminar - Coming Up!
  • 2013 June

  • Learning from Operation PRISM
  • 2013 May

  • Google's Pilot Program - Only to be launched in Canada
  • 4 Rules Of Lead Generation and Follow Up Letters (and one BIG, yet common, mistake)
  • 2013 April

  • Speak in Sound Bites

  • News Archive for archived articles